Archive for 'Marketing'

Creating Benchmark with eCommerce Marketplace App

You need only to look at one statistic for appreciating the massive market mobile e-commerce has become. During last year, Mobile Commerce contributed to almost 30% of all US e-commerce sales. Now let’s get to creating benchmark with eCommerce marketplace app. Naturally, when Emeka Anen, the founder of Throne dreamed of creating an e-commerce community […]

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Meet Sup, the Hangout App

Although it may seem hard to believe now, the social media boom did not start with Facebook. While Mark Zuckerberg’s grasp on social media may now seem on breakable, sharing personal information about yourself online, with friends, first kicked off in around 1997 when Six Degrees – a vanguard of the social media movement – […]

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Is Facebook Advertising A Worthwhile Investment?

Is Facebook Advertising A Worthwhile Investment?

Since social networking began, people have been using it as a vehicle for advertising their businesses. However, as the rules regarding businesses on Facebook continue to change and organic reach continues to drop, business owners are being pushed towards purchasing advertising to promote not only their Facebook pages, but also their external web pages. Small […]

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The Impact of Technology in Developing Nations

The Impact of Technology in Developing Nations

What do we even mean by ‘developing nation’? There was a time when we called them third-world countries. Political correctness put the kibosh on that. There is an assortment of definitions floating about from reputable sources. Some define them as politically unaligned countries. Others define them according to income per capita. Some definitions talk about […]

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New Tools for Effective Online Campaigns

New Tools for Effective Online Campaigns

Description: Conduit toolbar platform is geared for client engagement. It is a contemporary marketing tool for tech savvy marketing departments. So, you have a brand spanking new website. Your site has that minimalist and sleek design that has become so popular over the past couple of years and your SEO specialist has optimized your crisp […]

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How to Broadcast a Live Video to Your Followers and Customers

How to Broadcast a Live Video to Your Followers and Customers

Markets change, products change, and the online landscape keeps evolving each and every day. You have to stay fresh. There is nothing more current and ‘in-the-moment’ than a live broadcast, and it provides immediate contact and access to your customers and followers. I’ll show you how you can be broadcasting to anyone within moments and […]

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Developing SEO Strategy for a Digital Business

Developing SEO Strategy for a Digital Business

SEO stands for Search Engine Optimization; these are basically a set of techniques that give webmasters a competitive edge on rivals and ensure that their website will show up and have a high ranking in search engine results (SERPs). It is essential for any web developer to have a sound understanding of what the market […]

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Instagram: Top 5 Ways to Use For Marketing

Instagram: Top 5 Ways to Use For Marketing

Are you struggling to reach a wider market? Well, here are some figures from the Instagram site called “Instagram in Statistics”: Instagram has “100 million monthly active users, 40 million photos per day, 8,500 likes per second and 1,000 comments per second.” Is that a large enough market for you to want to tap into? […]

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